What is another name for the trade name of a pesticide?

The term "Brand Name" refers specifically to the name given to a pesticide by its manufacturer for marketing purposes. This name is often designed to be memorable and is used to distinguish the product from other pesticides on the market. It plays a crucial role in branding and can impact consumer recognition and preference, making it a vital aspect of product identity.

In the context of pesticides, a brand name is different from the generic name, which refers to the chemical compound's official designation that is generally less recognizable to consumers. The common name is another term that can be used for the active ingredient but does not specifically refer to the product as marketed by a particular company. Similarly, while "trademark" relates to the legal protection of the brand name, it does not denote the brand name itself. Hence, "Brand Name" appropriately describes the trade name of a pesticide in this context.